We help private and public sector clients succeed in a complex government environment.

Developing and implementing public policy in Canada is seldom straightforward. The True North Public Affairs team has a long, outstanding record of providing excellent service. Our talented core team is augmented on an as-required basis by leading professionals across Canada to ensure our clients' needs are fully addressed.

True North Public Affairs is an ideal partner for organizations with an important stake in the government's policy agenda.

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    Meet the Team

    James Roche, Founding Partner

    Mr. Roche has an extensive background in public policy and government decision-making; he is an experienced corporate planner, and excels in strategic positioning.

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    Meet the Team

    Keith Beardsley, Partner

    Mr. Beardsley has been active in politics from the municipal to the federal level for over 30 years. He is known for his strategic sense and his ability to develop and implement complex advocacy campaigns, using a wide variety of tactics and being simultaneously engaged on a number of fronts.

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    Meet the Team

    Elizabeth Jarvis, Consultant

    Ms. Jarvis' experience in the field of public affairs comes from working in a variety of environments including interning with one of Canada's largest public relations firms, departments in the federal government, the non-profit sector, as well as a private sector association where she developed a keen understanding of public policy and parliamentary processes.

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    Meet the Team

    Paul Monlezun, Partner

    Paul Monlezun has more than 20 years of experience in corporate communications and public affairs, including over 16 years as a consultant. He provides clients with proven experience in issues and reputation management, activist risk management, crisis communications, and government relations and strategic planning.

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    Meet the Team

    Pierre Tomson, Managing Partner

    Mr. Tomson brings more than 20 years of experience in the fields of strategic management, communications, stakeholder relations, governance and organizational performance. He is recognized for his analytical and conceptual capabilities, and for developing innovative and practical solutions for complex private and public organizations.

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    Meet the Team

    Sean Casey, Partner

    Mr. Casey excels in communications planning, issues management and media relations. His extensive knowledge of parliamentary procedure and decision-making means he is an invaluable resource for both the development and execution of government relations strategies.

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    Meet the Team

    Alison German, Partner

    Ms German has an impressive track record of over 20 years in corporate communications and public affairs with particular experience in corporate positioning, media relations, issues management, financial communications, government relations and regulatory support.

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